Platinum sponsor:

Unlocking 3DS – Overcoming Barriers to Adoption

1:00 pm

1:50 pm
  • Day 1
  • U.S. Payments Forum Member Meeting

About the session

EMV 3-D Secure (3DS) is readily available, yet adoption across the payments ecosystem remains inconsistent. With significant investment poured into its development, why aren’t more players fully leveraging this technology?

In this insightful panel, industry experts will explore who is embracing 3DS, who isn’t, and the key factors influencing adoption. From security benefits to operational challenges, we’ll examine the barriers preventing wider implementation and discuss what’s needed to drive greater usage. Join us as we uncover actionable insights to help businesses, issuers, and merchants maximize the potential of 3DS in securing digital transactions.

Speakers

Associate Director of Enterprise Fraud Decisioning
Best Buy
Entersekt
Senior Director
Visa
Bank of America